Justin and Janet top Super Bowl show according to annual TiVo audience measurement analysis

Tivo are reporting

"Wardrobe Malfunction" Most Replayed Moment TiVo Has Ever Measured

February 2, 2004 - SAN JOSE, CA – Justin Timberlake and Janet Jackson stole the show during Sunday's Super Bowl, attracting almost twice as many viewers as the most thrilling moments on the field, according to an annual measurement of second-by-second viewership in TiVo households.

The Jackson-Timberlake moment drew the biggest spike in audience reaction TiVo has ever measured. TiVo said viewership spiked up to 180 percent as hundreds of thousands of households used TiVo’s unique capabilities to pause and replay live television to view the incident again and again.

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